We use specific graphic design and printing terms when working on custom packaging projects. This glossary defines our lingo so you’re always in the loop of what we’re talking about.
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RGB
Red, Green, Blue light used for digital screens.
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CMYK
Cyan, Magenta, Yellow, Black ink, used for printing.
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Bleed
Extra printed area around the edges of your design so nothing gets cut off during printing.
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Crop Marks
Lines printed on a file to indicate the
proper size to cut or “crop” the image
or document. -
Dieline
A blueprint showing where your design will be cut, folded, or scored.
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Die Cut
A cutting form that is made using the dieline as the template, which cuts the design out of the printed piece.
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Trim
The actual size the document or printed piece gets trimmed to in the final production. Normally indicated by crop or trim marks.
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Safety
The area inside the margin where important details won’t be cut off.
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Pantone Color
A specific color that looks the same every time it’s printed.
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Process Color
The four CMYK colors used in printing to create the color you want. May change slightly from printer to printer.
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White Dot
A base layer of white ink used under designs on clear or metallic materials to make colors pop.
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Metallic
A shiny material that adds a reflective, metal-like finish to your design.
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Holographic
A special material that reflects rainbow-like colors and shifts in light for a futuristic look.
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Transparent
A clear material that lets you see through parts of the design, perfect for showing off your product.
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Matte
A smooth, non-shiny finish that feels soft and gives a modern, understated look.
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Glossy
A shiny, reflective finish that makes colors look vibrant and catches attention.
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Laminate
A protective layer added to your packaging to make it stronger and more resistant to damage.
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Foil
A shiny metallic layer, usually in gold or silver, applied to specific parts of your design for a luxurious effect.
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Spot Foil
Foil applied to specific areas of the design to highlight details, like logos or text.
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Spot UV
A glossy coating applied to certain parts of your design to make them stand out, creating a mix of shiny and matte textures.
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Soft Touch
Feels like a peach; soft and smooth texture.

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At Dispensary Supply, we understand the importance of packaging in protecting your product’s potency, freshness, and quality. Our mission is to help you succeed in a fast-evolving industry by offering solutions that not only meet regulatory standards but also create an exceptional customer experience.